jump scare
noun
variants
or less commonly jump-scare
or jumpscare
plural jump scares also jump-scares or jumpscares
: a scripted moment (as in a film or video game) intended to startle the audience
The biggest jolts in "The Omen" … come from conventionally staged jump scares, where a nasty image suddenly flashes on the screen accompanied by a startling sound effect.—Li Wang
… differentiates itself from other VR [=virtual reality] horror games by not resorting to cheap jump-scares, instead flexing its brilliant visuals to build an atmospheric sense of foreboding.—Chris Button
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Merriam-Webster unabridged
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